File this story under you-can’t-make-this-stuff-up. Dylan Mulvaney, a transgender influencer, is the new Nike spokesperson for its line of sports bras. That’s right. A biological male is now being paid to model and promote Nike women’s apparel, specifically sports bras.

Dylan Mulvaney, an actor, and comedian who has been documenting his transition across social media is now a sports bra model for Nike. Bud Light has recently created a major brouhaha over partnering with Mulvaney to celebrate his Day 365 Of Girlhood video series. Calls for boycotts and scorn on social media toward Bud Light ensued.

Former transgender influencer Oli London is calling the company out for its woke nonsense. Now a detrans activist, Oli London points out the truth that this sort of action taken by a major retailer is a slap in the face to women.

” Meet NIKE WOMEN’S Newest Ambassador…a biological man,” wrote influencer Oli London, sharing Mulvaney’s video clip of her wearing Nike gear.

“Dylan Mulvaney is now being paid by Nike Women to promote sports bras—even though he’s a man! Another day, another company slapping all women in the face by mocking them and paying a man to take their place!” he wrote.

Meet NIKE WOMEN’S Newest Ambassador…a biological man.

Dylan Mulvaney is now being paid 💰by Nike Women to promote sports bras- even though he’s a man!

Another day, another company slapping all women in the face by mocking them and paying a man to take their place! #nike… pic.twitter.com/XK33HJYo63

— Oli London (@OliLondonTV) April 5, 2023

And he noted Nike’s less-than-stellar reputation for how the company treats women spokespeople.

Let’s talk about Nike…a brand that treats men like Dylan Mulvaney that pretend to be women better than it treats women.

In 2018, Nike Brand Ambassador and Model + 10 x Olympic Medalist 🥇Allyson Felix got pregnant.

Nike then offered her 70% less pay than her original… pic.twitter.com/5BFPmYaDLA

— Oli London (@OliLondonTV) April 6, 2023

Let the wokesters call Dylan “her” and accept his ridiculous performances as a pretend woman. I’m not playing along. It’s bad enough that the Biden White House invites him to visit and fawns over him as an example of their tolerance for transgenders but, c’mon. This is a guy pretending to be a girl in the most offensive way. Women don’t act like he portrays them acting. His exaggerated moves and expressions are offensive.

London’s criticism of Nike and Mulvaney was met with approval from other influencers.

Author and Republican influencer Brigitte Gabriel replied to London’s tweet with fury. “This is disgusting. I am already boycotting Nike thankfully!” London agreed, suggesting people need to stop giving companies like Nike money. “Go Woke = Go Broke,” he wrote.

Dylan Mulvaney has almost 2 million followers on Instagram. Wednesday he announced, “Alert the media—I’m entering my workout era,” with pictures and videos of him wearing a Nike sports bra.

Others weighed in on social media as his posts went viral. A British journalist pointed out that Mulvaney’s deal with Tampax also eliminated a biological woman from that sponsorship deal.

“I can’t,” broadcaster Megyn Kelly wrote to her 2.7 million Twitter followers, retweeting the video of Mulvaney working out in Nike’s gear.

“Nike using a man to promote women’s clothing is par for the course for a company who sponsors a BLM cop-hater and uses Chinese slave labor to make their products to begin with…” wrote comedian Tim Young.

Nike is promoting its new sportswear line of leggings and sports bras. The company chose Mulvaney to do two ads for the sportswear items.

Captioning the photos, the trans woman wrote, “Home for a moment and leaning into cozy workout wear like with @nikewomen’s newest Zenvy leggings and Alate bra! They’re so comfortable and buttery soft, perfect for workouts and everyday wear! #feelyourall #teamnike #nikepartner.”

It’s all crazy and insulting to biological women. Why is Mulvaney taken seriously as a transgender anyway? His exaggerated moves and actions in videos look like a huge troll to people who go along with make-believe. He is play-acting and making thousands of dollars doing it. He’s laughing at woke companies all the way to the bank.

Some artists are beginning to speak out about such partnerships. Country music singer Travis Tritt is receiving both support and criticism for his tweets.

Other artists who are deleting Anheuser-Busch products from their hospitality rider might not say so in public for fear of being ridiculed and cancelled. I have no such fear. https://t.co/YgjO9P03tR

— Travis Tritt (@Travistritt) April 6, 2023

All the @JackDaniels_US drinkers should take note. pic.twitter.com/W0d9lMoSxq

— Travis Tritt (@Travistritt) April 6, 2023

In full disclosure, I was on a tour sponsored by Budweiser in the 90’s. That was when Anheuser-Busch was American owned. A great American company that later sold out to the Europeans and became unrecognizable to the American consumer. Such a shame.

— Travis Tritt (@Travistritt) April 6, 2023

Will Nike experience blowback from critics like Anheuser-Busch is experiencing now?

Bud Light and beer maker Anheuser-Busch were heavily criticized for the partnership. Musician Kid Rock went viral on Tuesday for his statement of defiance against the PR move, video recording himself shooting several Bud Light cases with an automatic rifle.

We live in crazy times. During the climate change arguments and then the pandemic, the progressive left lectured conservatives about following the science. That has all gone out the window now that biological men identify as pretend women. The most basic of science is now bastardized to fit the trans agenda.